Modern Living Modern Living was a high-end furniture store located in Los Angeles’ premiere shopping area of Melrose Boulevard. Offering furnishings from Le Courbosier, Cassina, Philip Stark and other notable designers — their affiliation with LACMA provided a wonderful opportunity for a collaboration for the key art needed for a Rennie Mackintosh exhibition.
Having designed several ads over the previous year, I suggested a new design that substituted my illustration of a sofa instead of the usual product photography. Both to stand out from competitors ads and to avoid specific product placement.
Robert certainly came through again and knocked it out of the park for our new vehicle graphics. Jens Holst, President of Holst Brothers General Contractors
Client Modern Living
Publication Los Angeles Times, Orange County Register